Following a trend embraced by various plugin developers, WAVES Audio has launched a new subscription plan with prices starting at $6.99 per month. For more info go to https://www.waves.com/subscriptions...tm_medium=email&utm_campaign=w-series-nl2-sbs

Maybe in the short run these subscription models work for some but if you subscribe to any of these plans after 2 1/2 years you own nothing and have given away to WAVES what you would have paid to own all plugins included in plan outright. At least PA gives you a voucher worth whatever you spend on their annual subscription plans.

 

Last edited: Feb 9, 2021

here we go again!

 

Waves are the best plugins ever made and this subscription mode is a God given present for us all.
In Waves we trust!

(Karen Slater)

 

Yes. It is the never ending story. As I said, you just keep on paying without owning anything.

 

Last edited: Feb 8, 2021

yeah, and where does it end? "owning something" is going to be a concept of the past all too soon i rekon

 

I see only shitty plugin bundles there (Silver, Gold, Platinum)

btw am I seeing right annual option costs same as 10x months? looks like monthly-paid option is even less affordable

 

Last edited: Feb 8, 2021

When every month a developer jumps on the subscription wagon it means that subscriptions are profitable for them for them. It is client acquisition at its best because the client is paying for it. They hook you with the "low" monthly payment. You think of $20 dollars instead of $200. The DAW's are even worst. You don't even own the platform on which your music is made. Fucking ridiculous.

 

Yes guys. But this is where the entire world is going to. I am not a conspiration guy, but the Davos plan under the logo "You will own nothing and you will be happy" is pretty scary. And these Waves plans don't even include all their plugins. Just those very old packs.

 

No rent to own.... WAVES is going down the toilet!

Fuck them, they have been resting on their laurels for a decade already.

 

2 decades. Doubley worse!

 

AVID style

 

Is this fakes news? If Not...yet another developer pooping the bed, pooping where they eat, pissing in the pool.

 

Last edited: Feb 9, 2021

Waves, and every company trying to force this subscription model bullshit down musician's throats, can suck my entire dick.

 

Native Instruments will be next.

 

No fake news. It is another developer pooping the bed, pooping where they eat, pissing in the pool.

 

That's why software has No value. You don't own it, just a license to use it, sometimes a limited license, one pc only install, need to pay for a dongle, etc, etc. This just pushes individuals to piracy who at times greatly improve the bug ridden original, R2R for instance.
These plugin companies and their rent- to - never-own schemes just force you to see software as a bad investment. Like my brother always says "If you can't hold it in your own hands, keep it on a shelf or in your bedroom or garage its not worth paying for!"

 

Yes, they may try. But they are not Waves. By far.
Changing the way of selling their goods is not that easy.
When your business model relies on new versions every year, your employee payment model is connected to it. Trying to change it to a monthly subscription need extra money, at least ~ 3/4 of a year's turnover, because employees payment, building rent and taxes etc. is the main costs they have. I don't think they make a big profit recently, because they have lost their innovative power.
Native Instruments has had several rounds of financing in recent years. It is questionable whether a lender will provide them with another annual turnover as a credit line. They only have one private equity firm in the background afaik.
Steinberg with Yamaha behind it looks completely different. I could well imagine that.

 

Exactly.

 

and a big fuck you to adobe too. subscriptions would be dead in the water, but, noooooooo, ppl slavishly buy.