Wow. There is just so much content creation and creators that I worry the future might have little audience for most of us creators. Data created seems to be gradually surpassing the engagement of the audience. As a result, more and more creators seem to (1) resort to the recycling of old contents and concepts and (2) engage in similar activities that can generate quick but not long lasting engagement.
As a result, creativity and research seem to be on a decline. This is true for most business sectors. In the music industry for example, we are at some point of attrition and for the past few years (maybe 6 or so), we are being served with the same type of mainstream music. Moreover, many artists are now selling their images rather than the art just to get that engagement. We see more artists doing comedy, fake lifestyles, poor collaborations and more.
Business wise, this isn't a bad thing. However, more and more artists and content creators seem to be running out of direct audiences for their contents. This is resulting in most contents nowadays not truly original. We can talk all day about how the past was more original than our present or future.
This point I am raising highlights one of my major preoccupations; the fact that we need to devise methods to reduce or regulate content creation. How to do that is a mystery for now but I believe we can start from somewhere. This is just a personal pov. What do you think about this subject?

 

There's plenty of good music out there, it's just that the ad agencies have perfected their marketing techniques to ensure maximum exposure to what they've been hired to sell through every available media stream. There's still plenty of amazing music and art out there, you just have to lift a few rocks and ignore the white noise. Youtube is a treasure trove of creativity - just get an ad blocker.