Native Instruments is laying off people

Discussion in 'Industry News' started by mrpsanter, Sep 4, 2019.

  1. mrpsanter

    mrpsanter Audiosexual

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  3. KungPaoFist

    KungPaoFist Audiosexual

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    Since they seem to only promote fellow Germans that makes this a German issue.
     
  4. Olymoon

    Olymoon MODERATOR Staff Member

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    Now I'm really affraid. I like several of their products, but "unified and fully integrated platform" this sounds like it's all going online month fee etc... I hope I'm wrong...
    I was already deceived by Massive X... Now waiting to see what's next. Kontakt X ??
     
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  5. phloopy

    phloopy Audiosexual

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    Thanks for your head up @mrpsanter :like:

    I guess the industry as a whole has probs these days if you consider all the sales, black fridays whatever we have seen in the last year.
    It looks like competition is rising and the worst that could happen is that there are only a few providers left in a few years.
    SF has chosen to make their own platform the same as others, so in the longer term it could well mean that NI Kontakt will suffer a quiet death.

    Dismissing people is always shit - not least for those who lose their jobs !!!!
     
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  6. Giggity

    Giggity Producer

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    You are right about it going online.. read below.

     
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  7. mrpsanter

    mrpsanter Audiosexual

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    Even if they decide to go cloud, it will not prevent piracy, look at what's going on with all the Adobe cc software...
     
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  8. Xupito

    Xupito Audiosexual

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    What did I do this time? :facepalm:

    Now seriously, scary indeed...
     
  9. Xupito

    Xupito Audiosexual

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    Since some of you folks struggle with English, I'd like to translate it for you:

    “Customers today are expecting a seamlessly integrated experience when consuming and accessing creative goods and services,” says Mate Galic, Native Instruments’ Chief Innovation Officer and President.

    Translation: Fuck the customers. Fuck our employees. Bless the money :wink:

    “We are confident that we can offer music producers worldwide a unique and premium experience by connecting our existing ecosystem of award-winning software and hardware to a centralized online service.
    Translation: Fuck the customers. Fuck our employees. Bless the money :wink:

    “In the past, we expanded in different product lines, which was also reflected in our organizational structure. Our platform vision, however, requires a much more collaborative approach, having all parts of the company work together towards one common goal.”
    Translation: Fuck the customers. Fuck our employees. Bless the money :wink:

    Discussing the staff redundancies: “This was the most difficult decision we had to make in our entire history. We thank all employees for their commitment, hard work, and their high degree of loyalty to Native Instruments”
    Translation: Fuck the customers. Fuck our employees. Bless the money :wink:
     
    Last edited: Sep 4, 2019
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  10. dtmd

    dtmd Platinum Record

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    "Check out our player(s) pricing "unified and fully integrated platform"."
    Who needs in-house (user oriented) developers stuff, when house can be middleman/bank.
    Fuck everybody and everything, bless the money, is beginning of the end. Fuck NI. Ramen.
     
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  11. thantrax

    thantrax Audiosexual

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    No problem.
    I don't like Massive X.
    I skip this step. :wink:
     
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  12. MrLyannMusic

    MrLyannMusic Rock Star

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    Native Instruments are going skynet.
     
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  13. The Pirate

    The Pirate Audiosexual

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    Breaking news!

    Tomorrow morning Native Instruments plans to hold a press conference and blame AudioZ, Team r2r, Team VR and the Russian tracker for forcing its decision to lay off its employees. To commemorate this decision, a limited edition T-shirt will be included with every purchase of the upcoming MaschineX, Kontakt X, and Komplete X
    3200bc-white_black-md-t-russian-hackers-made-me-do-it.jpg
     
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  14. Xupito

    Xupito Audiosexual

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    Translation:
    "Turn your back on me...
    pitch-bend yourself 90 degrees...
    [CENSORED]...
    I was gentle, wasn't I?" :wink:
     
  15. Xupito

    Xupito Audiosexual

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    I'd actually buy this before a plugin lol
     
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  16. indianwebking

    indianwebking Producer

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    time to leave the music field. wait i wasn't even making enough noise. so it doesn't even matter to anyone. i came no one noticed time to leave now.

    but on a serious note. i don't like the whole cloud concept. i always always always always and forever will be the offline guy. because you never know what happens with the internet and provider. not everyone has gigabit fiber or a server that can download 160gb stuff in a day or two. (ni komplete total size if you're not getting the joke)
     
  17. Now is probably a good time to back up all your favorite installers.
     
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  18. mrpsanter

    mrpsanter Audiosexual

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    You know that it's not (completely) impossible for them to react like this... Sometimes truth is stranger than fiction I'm afraid.
     
  19. Xupito

    Xupito Audiosexual

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    You're both close.
    I didn't want to reveal this secret but you guys deserve to know the truth in a serious matter like this one.
    I've a beta version of the upcoming "Kontakt X". The final name is unknown but in the current beta stage the codename is "Xontakt":
    [​IMG]

    If you want it, send a PM asking for the links to @No Avenger , @The Pirate or @Daz .
    Remember, don't ask here. It's against the rules.
     
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  20. No Avenger

    No Avenger Audiosexual

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    Means you give a fuck, Kung??? Good to know. :rofl:
     
  21. No Avenger

    No Avenger Audiosexual

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