Native Instruments ARE GOING DOWN THE SHITTER, RIP

Discussion in 'Software News' started by Alka1, Mar 14, 2020.

  1. Valnar

    Valnar Rock Star

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    bill gates gave me a sixpack of corona via 5G
    now im drunk
     
  2. Gyro Gearloose

    Gyro Gearloose Audiosexual

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    5 points are total facts but keep on sleeping...
     
  3. yeetmusic

    yeetmusic Newbie

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    Those who support NI will sing a different tune when it’s their turn to get screwed.
    The hate for them shouldn’t be labeled simply as dudes waking up one day to hate NI. Their hardcore fans either switched, hanging on their outdated software or gave up years ago.
    NI always over promise and poorly deliver. I personally gave them more chances than I really should shelling out about 2000$ with upgrades and equipment. (excluding sold NI sw/hw)
    3 upgrades later I own K12CE+k49+maschine mikro+komplete audio 6+ traktor s4mk2 (ebay/sales)
    The thing I use the most is the keyboard and Reaktor. They rarely update their software for users good. They are playing catch up with changing hw architechture. NI is very cute until you sit on their lap.
     
  4. Sylenth.Will.Fall

    Sylenth.Will.Fall Audiosexual

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    Do I detect a number of disgruntled Ex Native Instruments Employees in this thread?

    Reason I ask is, 99.9% of people reading this thread will either leave well alone from NI Products anyway, or go to the sister site and d/l it. Very few will suffer heart palpitations merely by the sound of the name 'NI' being mentioned!
     
  5. Caldera

    Caldera Producer

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    We all deal with an oversaturated audio software market. Too many companies, too many offers if you ask me!
     
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  6. BEAT16

    BEAT16 Audiosexual

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    I add to that: With great competition, the highest quality, most innovative and lowest priced product will always prevail.
    If one has an innovative good business idea or product one founds a company and offers it on the market.
    Whether the product is then accepted and bought, depends on the purchase decision of the buyer.
    If a product is no longer in demand, it disappears from the market.
    Tomorrow's customers are not even born yet.
     
  7. phloopy

    phloopy Audiosexual

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    Been costumer since 20 years or more now and seriously considering buying the Komplete 14 Standard update for 200 euros.

    A lot of what have been written here can be said about a lot of other devs in the business and quite a lot of the statements are exaggerated if you ask me.

    Times changes and it can be hard to deal with..... personally I think discontinuing FM8 and Absynth is a sad and incomprehensible decision, but I still think NI have a lot of good things in their bag.

    My 50 cents
     
  8. BEAT16

    BEAT16 Audiosexual

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    Who or what is actually Native Instruments today?

    1.) NI has even from the company iZotope the Ozone standart with in the package.
    Also NI has a deal with the company BrainWorx about the BX_Oberhausen.
    The expansions for Kontakt run through so-called freelancers.

    2.) The company goes back to the idea of the engineer and musician Stephan Schmitt.

    Together with his friend, programmer Volker Hinz, Schmitt developed the first software-based modular synthesizer in his apartment in Kreuzberg and named it Generator. In the late 1990s, Brian Clevinger, an American musician living in France, programmed a software synthesizer with three oscillators and named it Absynth. Native Instruments has been marketing this software since 2001.
    https://de.wikipedia.org/wiki/Native_Instruments
     
  9. secretworld

    secretworld Producer

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    I think the discontinuation of Absynth and FM8 are due to not being able to port them to M1 and or VST3 easily. Which can have economical reasons, but also lack of expertise with these 2 plugins because original coders left/were fired. Since they promise vst3 and M1 compatibility for K14 they will have to deliver sooner or later and if they know they can`t.....
    And for a company not having the resources, being it $$$ or personnel are equal I guess
     
  10. BEAT16

    BEAT16 Audiosexual

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    If a product doesn't make enough and the cost is higher than the revenue it will be discontinued.
     
  11. Arabian_jesus

    Arabian_jesus Audiosexual

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    100% agree. I've never been a huge Kontakt user, but there are some third-party libraries and instruments that just sound too good to not use. It's always a PITA to set up the multi-out and to navigate that tiny crappy UI though.

    If NI could only focus on improving Kontakt, Reaktor and maybe Battery (instead of just releasing hundreds of Reaktor instruments and Kontakt libs) by overhauling the UIs and routing completely they could maybe save this sinking ship.

    It feels like they have copied the UIs directly from their Maschine and Komplete hardware, and that just doesn't work at all on PC.

    They have a lot of great sounding products so it would be very sad to see them go, but if they don't change anything soon they won't have any customers left.
     
  12. phloopy

    phloopy Audiosexual

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    1.) The expansions for Kontakt run through so-called freelancers.
    Yes, since the very start because they had an open platform/script so all (in theory) could produce their own libraries.... which has been an advantage for all Kontakt users.
    -Izotope seems to be a big player these days but still desided to come under NI's wings which just tell us that the competition on the audio market is very tough right now and synergies are the new trend.

    When I see more and more sales up to 75 to 90 % off - major plugin-devs and Kontakt lib devs .... it shows me that the industry is in crisis and I can well fear that several of the big ones will merge or disappear in the coming years.
     
    Last edited: Oct 12, 2022
  13. BEAT16

    BEAT16 Audiosexual

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    There are simply too few new musicians. And the competition is getting bigger, so the products for the end consumer but cheaper. It is also because the purchasing power is massively less. Meanwhile, almost everything is invented and innovations are becoming less, maybe the AI still makes sales. You can only compete against cheap competition if you keep your costs low.
     
    Last edited: Oct 12, 2022
  14. droplet

    droplet Rock Star

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    my head is fucking spinning with this damn loop NINININININININININI!!!


    all you need is a first note and a pro reference track :guru:
     
  15. kingchubby

    kingchubby Rock Star

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    If NI sends the Absynth IP back to Clevinger. I don't know who developed FM8, but there's Dexed, Arturia's version, etc. But yeah, release or open source that IP. One can only dream, right?
     
  16. Cornflakes

    Cornflakes Newbie

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    I don't know if they have updated the sequencer and arpegiator in kontakt 7 but for version 6 to have such as half assed implementation of them shows me where I am with them. I still don't have much choice in terms of a sampler for my own samples so I do use it. But I will say this Massive X was a complete abomination it did sound better don't get me wrong but over all the actual sounds it's producing just aren't what I would like to use in my music. Then when every Synth in competition with Massive X has a sequencer built in or arpegiator and NI skipped on the feature, seems like the RnD team missed a few things on about "the future of the software synth". Then again it's not like anyone is using presets in their music which to me is a whole nother problem. I think if people actually used up the presets development across all VST companies would be different. These companies are updating whole numbers while just adding an extra oscillator wavetable of new effects. In NI's case they actually took away an oscillator.
     
  17. Sylenth.Will.Fall

    Sylenth.Will.Fall Audiosexual

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    Sounds like a police siren .
     
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