A-Designs Digital "The Hammer EQ Plugin" by Kush

Discussion in 'Software News' started by ptpatty, Sep 20, 2016.

  1. ptpatty

    ptpatty Platinum Record

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    The Hammer EQ is now a plugin, the first of many thanks to an amazing new alliance: A-Designs Digital...by Kush!

    This thing has officially become my all-time favorite mix buss and mastering eq, I’ve already redone the mastering on the last two songs I mixed just to get this thing’s fat bottom.

    The hype: Hammer is a hybrid solid-state eq with a fat tube output stage whose mythical top end sheen and generously thickened low end quickly earned it a permanent place on mix busses around the world. Me, I’m particularly partial to its smooth, completely bite-free midrange—something that's difficult to find in any EQ, let alone in a plugin.

    Try a little bump at 50Hz, 800Hz, and 15k, your mix will noticeably pop out of the speakers. That's called 'Subtle Vintage Points", one of over 60 custom UBK presets that I hope will bring a lot of magic to a lot of tracks in the near future.

    Hammer DSP utilizes the same custom, proprietary 4x oversampling algorithm we developed for Electra DSP and Clariphonic MkII, so you know it’s gonna sound sweet up top.

    Hammer DSP is $149, iLok2 only (cue the complainers!) and it’s available for 32/64 Mac AU/VST/AAX and Win VST/AAX.

    It's an amazing time to be making music!

    Gregory Scott - ubk
     
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  3. Cav Emp

    Cav Emp Audiosexual

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    No complaints - just won't be supporting their company. Really begs the question though, why a developer would stick with a protection scheme that not only limits potential customers but is also susceptible to a (I presume) one-size-fits-all crack that has swept through most (all?) of its other products.
     
  4. Wurlie Rocker

    Wurlie Rocker Producer

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    Don't tell 'em. They're trying to put up a bold front. Let them mark their time.
     
  5. bluerover

    bluerover Audiosexual

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    Buy a real A-Designs 'Hammer'; Even the 'Nail'. Both are incredible on the mixbus. :)
     
  6. ptpatty

    ptpatty Platinum Record

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    Got that right...I have heard the real thing and it's amazing!
     
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